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Maldon District Council Submits Bid for Future High Streets Funding

Published on Monday, 1st April 2019

Maldon District Council has submitted an ‘Expression of Interest’ (Friday 22 March) for a share of the Governments £675m Future High Streets Fund.

The Expression of Interest for Maldon Town Centre will look at ways of meeting the challenges of ; 

the Air Quality Management Area declared on Market Hill;
the Lower High Street relating to the upper and middle sections of the High Street in terms of its retail offer and public space;
increasing footfall to the town centre from the out-of-centre retail areas and new housing developments in the garden suburbs;
accessibility for all consumers, whether by car, pedestrian or bicycle and ensuring space to park and new park and ride facilities;
improving wayfinding and signage from key arrival points to shops, attractions and events and finding new uses for vacant High Street premises.

The Council can make only one bid, for one town centre per District and whilst Heybridge and Burnham-on-Crouch could both benefit from such a fund, Maldon has been chosen because of the strategy behind the adopted Maldon and Heybridge Central Area Masterplan SPD underpinned by our Policy S5(2)  which states: “Maldon Town Centre will be promoted as a market town that serves a wider rural catchment area. Proposals for retail, office, housing, community leisure uses, and other town centre uses will be supported where they contribute to regeneration and diversification of the centre.”

Richard Holmes, Director of Service Delivery, said; “The Expression of Interest is not a commitment for a specific direction or project – rather it is a pitch to Government that Maldon Town Centre should be one of the towns included in the High Street Futures Fund programme.

“This opportunity has come at exactly the right time for us and fits well with our new corporate plan and supports the development of our thematic strategies of Prosperity, Place and Community. This is clearly an opportunity not to miss out on, and if we get through to the next round we will need to develop these ideas further.”

 

Notes to editor
The Expressions of Interest are part of the Governments recent announcement of a new £675 million Future High Streets Fund will be set up to help local areas to respond to and adapt to changes. 

Applications to the Future High Streets Fund are made in a two-stage process. The first stage is an expression of interest, with successful bids – due to be announced in July – then going forward to a full business case application process.

The Future High Streets Fund will support, local areas to prepare long-term strategies for high streets and town centres, including funding a new High Streets Taskforce to provide expertise and hands-on support to local areas and it will also then co-fund with local areas projects